'Irish Shooter's Digest" is in the fortunate position of being able to
retain most of it's advertisers on a year to year basis. This is due to the
fact that most advertisers get a return on their marketing investment and
can see that return for themselves. In fact some of our advertisers have
supported the publication since it's inception some 10 years ago. 'Irish
Shooter's Digest" acknowledges with appreciation that the magazine would not
enjoy the dominant position it has on the Irish market today without the
loyal support of those advertisers.
In return for such advertising support, for its part "Irish Shooter's
Digest" will do anything that it can to promote the success of our
advertisers - be it in the form of a product review (warts and all will be
revealed) or simply the coverage of a revamped or new premises or whatever.